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Nurture to Health Email Sequence

A done-for-you email nurture sequence that helps you to connect and build a relationship with your new subscribers

You spent years honing and perfecting your skillset.

You combined all that knowledge and packaged it up into your signature service.

You’re confident that when you work with clients, you can genuinely help them to see the results they seek.

But you may be wondering -

Is there a way to support new people who have just discovered your business and who aren’t quite ready to book with you?

And is it even possible to do this in a way that doesn’t require a lot of your extra time or energy?

The answer is yes and yes.

Introducing

Nurture to Health Email Sequence

A done-for-you email nurture sequence that helps you to connect and build a relationship with your new subscribers

A Nurture to Health Email Sequence is perfect for:

  • Health practitioners offering online services who want to connect with their online audience and sell their signature service or product
  • Health practitioners offering in-person services who want to create a relationship with their online followers to bring in more clients
  • Health food stores and cafes that are collecting emails but don't have an online or email marketing strategy
  • Spiritual teachers, instructors and guides that want to welcome and nurture their subscribers so they can sell out their classes, workshops and courses

Here's how it works...

Step 1. We start with alll the details

I send you a questionnaire to fill out so I can get a really good understanding about you, your business, your services and where email marketing fits into your business.

Because you're involved from the very beginning, this nurture sequence encapsulates you and speaks directly to your ideal clients.

Step 2. Then we chat

We both make a warm drink and sit down for an hour (okay, more like two) to talk in more detail about your service. This way I can get even more info about what you offer as well as get a good grasp of how you speak (yes, your emails will actually sound like you).

Step 3. I start the research

By this stage, you've sent me any research you already have about your ideal client. I also create a survey for you to send out to your audience as well as interview some of your past clients to find out how THEY talk about you and your service (usually they say things you don't think to mention!).

Step 4. Then I write, write, write

After all of that, I have plenty of content and research to work with. I then map out the customer journey from subscriber to buyer (if that's your goal with the sequence) then I write the emails.

Step 5. I present you with your new subscriber-nurturing sequence

Approximately three weeks after our call, I send you through the emails in a Google Doc with a walkthrough video explaining the strategy and content, along with any comments I have for you.

You then have 72 hours to get any revisions back to me (don't worry, I'll share tips on how to work through revisions easily).

Step 6. Just when you thought it was all done, there's more!

Once you’ve approved the final copy, a perfectionist (with far more patience than me) double checks it. Yep, I send the whole sequence off to a professional proofreader for a final spelling and grammar check.

Step 7. Finally, it’s time to celebrate!

By celebrate, I mean we pop a frozen strawberry in a bottle of kombucha then virtually cheers each other because... you now have an entire email sequence that shows off the best parts of your business, guides new subscribers into your business and speaks directly to your ideal clients.

Your investment...

Nurture to Health Email Sequences start at

$2500 AUD

Ready to transform your email marketing? Get in touch with me here.

Looking for a more affordable option? View my Magic Tonic Copy Intensives here.

Frequently Asked Questions

How do I know if I really need a nurture sequence?

The easiest way to decide is to think about your sales and marketing strategy and see where online sales comes into it.

Some businesses work primarily in-store or face-to-face with their customers and don’t really want to spend a lot of energy on online marketing. But if you do want to expand your online sales and you want to collect emails, it’s important to warm up and nurture your subscribers before you share your offer with them.

I have a few different products and audiences. Can one nurture sequence work for them all?

Depending on how different your audiences are, you may need to have multiple sequences.
The best way to think of it is like this – imagine if you signed up to a business' email list because you were interested in what they offered, but then they emailed you about all their offers (many of which weren’t relevant to you). You'd decide pretty quickly not to open their emails, or even unsubscribe.

To make sure your emails are relevant to your readers, it’s important to customise different sequences to each of your audiences.

Do you really need to interview my clients/customers?

Well, technically no. But this is such an amazing part of the process that so many people skip (because it's a lot of extra work).

But you know what? This is what's going to make your nurture sequence stand out and resonate with your subscribers.

Through customer interviews, I discover what your clients love about you and your business, and I make note of the exact wording they use so we can use it in your emails.

How long will it take?

Generally it takes three weeks from our initial call until you get your first draft. Then there’s approximately another week for revisions and proofreading.

How do I pay?

I'll send you an invoice and you can pay via PayPal, credit card or bank transfer. Payment is processed in two – 50% upon booking and 50% when you receive the first draft.

I'm in! What's next?

Fill out the contact form below and I’ll get in touch with you within 2 business days (I try to do it within one).

The next steps for you are — reviewing my terms, processing the deposit and filling out the initial questionnaire. Then we’re on our way to getting your Nurture Sequence working for you!

Get in Touch

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